This website leverages a modern technology stack built on Next.js and React, enabling server-side rendering for improved SEO (Lighthouse score of 0.92) and initial load performance (Lighthouse score of 0.75). The use of Cloudflare further enhances performance through CDN capabilities and security features. For e-commerce functionality, the site integrates with Shopify and various payment gateways like PayPal, Shop Pay, and Venmo, streamlining the purchasing process. Marketing and analytics are handled through Google Tag Manager, Google Analytics, TikTok Pixel, Facebook Pixel, Pinterest Conversion Tag, and Snowplow Analytics, providing valuable insights into user behavior and campaign effectiveness.
The chosen stack reflects a strong focus on delivering a seamless and engaging user experience. Libraries like Flickity and Element UI contribute to a visually appealing and interactive interface. Accessibility is prioritized with AccessiBe. Customer support is managed through Gorgias, while Klaviyo and Postscript handle email and SMS marketing, respectively. Tools like Klaviyo Reviews and Rebuy are implemented to enhance customer engagement and drive sales. The integration of affiliate marketing platforms like AWIN and Social Snowball, along with features like Open Graph and Priority Hints, further align the website's technology with its business goals of increased visibility, conversions, and customer loyalty.
Collagen Peptides and MCT Oil Powder | BUBS Naturals
Our Collagen Peptides and MCT Oil Powder are crafted with the best possible ingredients to assure you'll be getting the best quality for your health and longevity.
2 languages with 2 regional variants
