Viking Culinary Products
Professional Performance for Your Home. Viking Culinary products are designed for the culinary enthusiast desiring professional quality results by combining the elegance and quality of cookware and kitchenware with the performance expected from the modern home chef.
2 languages with 2 regional variants
This website leverages a robust technology stack centered around the Shopify platform for e-commerce functionality. Google Analytics and Google Tag Manager provide comprehensive data tracking and analysis, informing marketing strategies and user behavior understanding. Klaviyo and Klaviyo Reviews are utilized for email marketing automation and social proof, enhancing customer engagement and driving sales. Open Graph ensures optimal social media sharing, while Priority Hints are likely used to optimize resource loading for improved perceived performance.
The stack is carefully chosen to align with the website's purpose of driving e-commerce sales. Cloudflare and HSTS enhance security and performance, contributing to a positive user experience and improved SEO. The Lighthouse score of 0.78 for performance indicates room for improvement, potentially through further optimization of images and code. A perfect SEO score of 1 suggests strong on-page optimization, likely due to the use of Shopify's built-in SEO features and the implementation of Open Graph. The focus on analytics and marketing automation directly supports the goal of increasing conversions and customer retention.
